I have shrugged off The Soft Serve Fruit Co. as another Pinkberry-esque fro-yo place for about a year. It kind of is, but there is something that sets it apart: its all fruit. Seriously, the only three ingredients are fruit, water, and a little organic cane syrup. The result is true fruit flavor.
I stopped by on a very hot Sunday made even hotter by the fact that I was lugging an overnight bag. A cool treat was all I could think about and The Soft Serve Fruit Co. appeared as an oasis. I chose the blueberry and topped it with pomegranate seeds. I would be so sad if I were regular fruit and knew this was what I was competing against. It's just as healthy but tastes so much better than a fruit cup.
Downside: it aint cheap. My small cup with one topping was just that, small, and it cost $5.18. True, it hit the spot and it's not like I needed a larger portion, but it still seemed rather pricey.
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